Key facts
Our Postgraduate Certificate in Internal Communication for Video Marketing equips you with the skills and knowledge to excel in the rapidly evolving field of digital communication. The program focuses on developing your expertise in creating compelling video content for internal communication purposes within organizations. By the end of the course, you will be able to produce high-quality videos that effectively convey key messages to internal stakeholders.
The duration of the Postgraduate Certificate program is designed to be completed in 16 weeks, allowing for a comprehensive exploration of video marketing strategies and techniques. The self-paced nature of the course enables you to balance your studies with other commitments while still making significant progress towards your professional development goals.
This program is highly relevant to current trends in the digital communication landscape, as video marketing continues to gain prominence as a powerful tool for engaging audiences and driving organizational objectives. By mastering the art of internal communication through video content, you will be well-positioned to meet the demands of modern workplaces and contribute to the success of your organization.
Why is Postgraduate Certificate in Internal Communication for Video Marketing required?
| Year |
Number of Businesses |
| 2018 |
63% |
| 2019 |
72% |
| 2020 |
81% |
| 2021 |
87% |
The Postgraduate Certificate in Internal Communication for Video Marketing plays a crucial role in today's market, especially with the growing importance of digital content. According to UK-specific statistics, the percentage of businesses utilizing video marketing has seen a steady increase over the years, reaching 87% in 2021. This highlights the significance of acquiring specialized skills in internal communication to effectively leverage video marketing strategies.
Professionals who undergo this certification gain valuable insights into creating engaging video content, understanding audience preferences, and optimizing communication strategies. With the demand for video marketing expertise on the rise, individuals with a Postgraduate Certificate in Internal Communication are well-positioned to meet industry needs and drive successful marketing campaigns.
For whom?
| Ideal Audience |
| Marketing professionals looking to enhance their skills in internal communication for video marketing campaigns. |
| Communication specialists seeking to leverage video content for employee engagement and brand storytelling. |
| Recent graduates interested in pursuing a career in internal communications within the digital marketing sector. |
| UK-based professionals aiming to capitalize on the growing trend of video marketing, which saw a 25% increase in ad spend in 2020. |
Career path
