Key facts
Are you a Product Manager looking to enhance your skills in the rapidly growing field of influencer marketing? The Certified Professional in Influencer Marketing program is designed to equip you with the knowledge and tools needed to navigate this dynamic landscape effectively.
By completing this program, you will master the strategies and tactics required to collaborate with influencers, create impactful campaigns, and measure their success. You will also learn how to identify the right influencers for your brand, negotiate partnerships, and ensure compliance with relevant regulations.
The course is self-paced and typically takes 8-10 weeks to complete, allowing you to balance your professional responsibilities with your learning objectives. Whether you are a seasoned Product Manager or new to the field, this certification will provide you with the expertise needed to drive results in influencer marketing.
Stay ahead of the curve by acquiring the skills necessary to excel in the ever-evolving world of digital marketing. The Certified Professional in Influencer Marketing program is aligned with current trends and best practices, ensuring that you are well-equipped to harness the power of influencers and maximize your brand's reach and impact.
Why is Certified Professional in Influencer Marketing for Product Managers required?
| Year |
Number of Certified Professionals |
| 2018 |
500 |
| 2019 |
1200 |
| 2020 |
2500 |
The Certified Professional in Influencer Marketing (CPIM) certification has become increasingly important for Product Managers in today's market. As the digital landscape evolves, influencer marketing has emerged as a powerful tool for brands to reach their target audiences effectively. In the UK, the demand for influencer marketing professionals has seen a significant rise, with a 67% increase in job postings in the last year alone.
By obtaining the CPIM certification, Product Managers can demonstrate their expertise in leveraging influencers to promote products and engage consumers. With 87% of UK businesses utilizing influencer marketing as part of their overall strategy, having the CPIM designation sets professionals apart in a competitive job market.
Furthermore, the CPIM certification equips Product Managers with the skills and knowledge needed to navigate the complexities of influencer partnerships, ensuring campaigns are authentic, engaging, and compliant with regulations. As the influencer marketing industry continues to grow, CPIM-certified professionals are well-positioned to drive successful campaigns and deliver measurable results for their organizations.
For whom?
| Ideal Audience |
Statistics |
| Product Managers |
According to LinkedIn, the average salary for a Product Manager in the UK is £50,000 per year. |
| Marketing Professionals |
80% of UK marketers believe that influencer marketing is an effective strategy for their brand. |
| Digital Marketers |
Digital marketing roles in the UK are projected to grow by 9% over the next 10 years. |
Career path
