Certified Professional in Planned Giving Marketing

Thursday, 22 May 2025 12:50:06
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Short course
100% Online
Duration: 1 month (Fast-track mode) / 2 months (Standard mode)
Admissions Open 2025

Overview

Certified Professional in Planned Giving Marketing

Targeting professionals in the non-profit sector, this certification equips individuals with strategic marketing skills to drive successful planned giving campaigns. Learn how to engage donors, increase philanthropic contributions, and cultivate long-term relationships. Explore advanced techniques in donor stewardship and legacy giving to maximize fundraising efforts. Whether you're a fundraising professional or a non-profit leader, this program will elevate your expertise in planned giving marketing and help you make a greater impact in the charitable sector.

Start your learning journey today!


Certified Professional in Planned Giving Marketing is a comprehensive program that equips individuals with the knowledge and skills needed to excel in the field of planned giving marketing. This course offers hands-on projects, real-world examples, and practical skills that are essential for success in this highly specialized area. Participants will benefit from self-paced learning, expert instruction, and networking opportunities with industry professionals. By completing this certification, individuals will gain a competitive edge in their careers and be able to demonstrate their expertise in planned giving to potential employers and donors. Don't miss this opportunity to advance your career in fundraising!

Entry requirement

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

Course structure

• Introduction to Planned Giving Marketing
• Fundamentals of Donor Relationships
• Creating Effective Marketing Strategies
• Utilizing Technology in Planned Giving
• Compliance and Legal Considerations
• Data Analysis and Reporting
• Donor Cultivation and Stewardship
• Trends in Planned Giving Marketing
• Case Studies and Best Practices

Duration

The programme is available in two duration modes:
• 1 month (Fast-track mode)
• 2 months (Standard mode)

This programme does not have any additional costs.

Course fee

The fee for the programme is as follows:
• 1 month (Fast-track mode) - 149
• 2 months (Standard mode) - 99

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Key facts

Our Certified Professional in Planned Giving Marketing program equips participants with the necessary skills to excel in the field of planned giving. Through this program, individuals will learn effective strategies for marketing planned giving opportunities to donors, fostering relationships, and maximizing contributions.

The duration of this program is 10 weeks, with a self-paced learning format that allows participants to study at their convenience. Upon completion, individuals will receive a certification that demonstrates their expertise in planned giving marketing.

This program is highly relevant to current trends in the nonprofit sector, where planned giving is becoming increasingly important for organizations looking to secure long-term support. By mastering planned giving marketing techniques, participants will be well-equipped to navigate the evolving landscape of philanthropy and make a meaningful impact in their roles.

In summary, our Certified Professional in Planned Giving Marketing program offers a comprehensive curriculum, flexible learning options, and practical skills that are essential for success in this growing field. Take the next step in your career and become a certified professional in planned giving marketing today!


Why is Certified Professional in Planned Giving Marketing required?

Certified Professional in Planned Giving Marketing (CPPGM) is a crucial certification for professionals looking to excel in the field of fundraising and planned giving. In today's market, where philanthropy plays a significant role, possessing CPPGM certification can set individuals apart and enhance their career prospects. According to recent statistics, 75% of UK charities have seen an increase in the number of legacy gifts over the past five years. This highlights the growing importance of planned giving in the UK fundraising landscape. However, only 30% of charities have a dedicated planned giving marketing strategy in place, indicating a significant gap in expertise in this area. By obtaining CPPGM certification, professionals can acquire the necessary skills and knowledge to develop effective planned giving marketing strategies and maximize legacy gifts for their organizations. This certification equips individuals with essential marketing techniques, donor communication strategies, and legal knowledge related to planned giving. Investing in CPPGM certification not only enhances one's credibility in the industry but also opens up new opportunities for career advancement and growth. With the increasing demand for professionals with planned giving marketing expertise, holding a CPPGM certification can significantly boost one's career prospects in the competitive fundraising market.


For whom?

Ideal Audience for Certified Professional in Planned Giving Marketing
- Professionals working in the non-profit sector
- Individuals looking to enhance their fundraising skills
- Marketing professionals seeking specialized knowledge
- UK-specific statistics show a growing demand for fundraising experts
- Career switchers interested in the philanthropic industry


Career path